<p>Attracting Visitors to Wales</p>

Part of 1. 1. Questions to the Cabinet Secretary for Economy and Infrastructure – in the Senedd at 2:16 pm on 13 July 2016.

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Photo of Ken Skates Ken Skates Labour 2:16, 13 July 2016

Yes, this is a very interesting area of work. I actually asked my officials to carry out some research concerning the most inclusive forms of artistic activities and it was found that smaller festivals and musical concerts are actually the activities, the events, that people are most likely to go to from right across the socioeconomic spectrum. So, I’m very keen to ensure that we do maximise opportunities for local community festivals and concerts to grow. We’re committed to attracting more major international sporting and cultural events to Wales, especially those that help to maximise the return on investment in existing and in planned facilities. We’re particularly keen to attract those events that offer an opportunity to volunteers to become participants. In the coming years, with our support, Wales will host some of the world’s biggest and most prestigious events, such as the Champions League final and the Volvo Ocean Race. Alongside these global brands, we’re also supporting a thriving portfolio of local and regional cultural events and festivals, such as the Machynlleth Comedy Festival, the Good Life Experience, the Iris Prize and Focus Wales and also, of course, RawFfest.