Well, at the heart of our approach is the need to ensure that people can remain as independent as possible for as long as possible. That means working with organisations to promote dementia-friendly environments. We've seen an example from my colleague, Lynne Neagle, of how that can be done with schools. And it is hugely important that people understand that dementia is not something that affects everybody in the same way and at the same rate. And so we know that people's needs will change over time, and it's hugely important that people understand that. And as part of promoting a dementia-friendly Wales, increasing people's understanding of the condition is obviously an important part of that.