Minimum unit pricing will form part of, and complement, our wider substance misuse work. We are already working to tackle the excessive consumption of alcohol through better education, prevention and treatment services to support the most harmful of drinkers. We'll continue to work with the families, of course, of those who misuse alcohol. And we're also working on a number of areas to tackle the recent increases in drug-related deaths. Part of that is our groundbreaking WEDINOS project, which continues to play a key role in the analysis of a range of drugs. So, testing those new substances enables us to examine the chemical compound of the substance, but then crucially to disseminate widely the risk factors involved when individuals take them, and to date WEDINOS has received over 7,000 samples from across the United Kingdom.

Now, the distribution of naloxone, which is a drug that temporarily reverses the effects of an opiate overdose, has been a key strand in our harm-reduction approach, and we think it was a real and an important factor in the reduction in drug-related deaths between 2011 and 2014 here in Wales. So, we're placing even greater emphasis on our naloxone work to help the upward trend in uptake. In total, over 15,000 kits have been distributed throughout Wales since 2009, with over 1,600 reported uses. So, naloxone is available in every community drug treatment service and in all prisons in Wales. We will continue to work closely with areas in Wales to further expand the presence of naloxone, especially in relation to those who are not currently engaging in treatment, and that's particularly important when we consider that the number of drug-related deaths occur amongst those who have not accessed our substance misuse services.

For example, officials in my department are working closely with Dyfed-Powys Police to commence the distribution of naloxone kits within custody suites. But the complexity of this agenda can be seen when we consider the rise in other substances, such as the image and performance-enhancing drugs, and we know there are major pressures today in terms of society and its view of body image that continue for both men and women. The Welsh Government, working with Sport Wales, Public Health Wales and other partners, held a national symposium earlier this year on the misuse of image and performance-enhancing drugs and its impact on sport and the wider community, and a group has now been established to take forward and consider how to respond to the recommendations of that symposium.

We also continue to support DAN 24/7, our free, bilingual substance misuse helpline, which provides a single point of contact for anyone in Wales wanting further information or help relating to their drug or alcohol issues. And in the last year, DAN 24/7 responded to over 4,000 calls, and the website had over 75,000 hits. So, DAN 24/7 has also formed part of numerous information campaigns over the last three years that have been targeting specific areas of challenge. The most recent campaign—I hope you've seen it in the current and ongoing autumn rugby international series—is the It's Nothing Trivial campaign that focuses on the dangers of mixing alcohol and drugs.

Now, in terms of recovery from substance misuse and reintegration into society, being able to secure employment is hugely significant. That's why I'm delighted that we've secured £11.6 million from the European social fund to run a substance misuse out-of-work peer mentoring service, and the match funding that I have agreed for that service means that, in total, we'll invest £17.3 million in the programme until summer 2020. And that programme aims to help over 14,000 people over 25 who are long-term unemployed or economically inactive to recover from mental ill health and/or substance misuse back into employment, or those age 16 to 24 who are not in education, employment or training. And in the first year of that programme, over 1,500 participants have enrolled in the service and benefited from it.

We do know that substance misuse is a major cause for people being sick, losing jobs and feeling unable to get in to work. So, this programme joins together some of our key goals around health and employability, and it contributes to our commitment to support people break down the barriers that ill health places upon employment. I hope that's helped outline some of the measures this Government is already taking, but also the open-mindedness and understanding we need to recommit ourselves to this area of work and consider what is most effective and active here in Wales, as we move forward, as I say in an area that is constantly changing and is a constant challenge in each community across the country.