Attracting Tourists

Part of 1. Questions to the Cabinet Secretary for Economy and Transport – in the Senedd at 2:17 pm on 7 February 2018.

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Photo of Lord Dafydd Elis-Thomas Lord Dafydd Elis-Thomas Independent 2:17, 7 February 2018

Thank you very much for that question, which I'm replying to as tourism, as you know, falls within my responsibility. We believe we have evidence to show that our themed marketing is proving extremely successful. The Year of Adventure generated an additional £370 million in 2016. The Year of Legends is also showing promising results, with record-breaking summer visitors to Cadw and national museum sites. We are also looking forward to strong results from this year, which is the Year of the Sea, and the coming Year of Discovery.