Well, I was explaining to my children last week that there was a time when cigars and tobacco were freely advertised on television, which they couldn't quite understand, but they were. Gambling was more tightly regulated. It's gone the other way, that's the problem. There is scarcely a time when somebody can watch a sporting occasion without there being some offer to make a bet halfway through the game—next scorer, you know. Even something I saw in the papers a few days ago where it would be a free bet if England won against Panama—a lot of losers there, I suspect. But the serious point is this: this has happened since the Gambling Act in 2005, and I regret that happened under the watch of my own party. I think that was the wrong decision to take because what we have seen is the proliferation of gambling adverts that make it appear that a bit of gambling is okay, basically, and then that's where the problems arise. 

What can we do in the education system, because we don't control, obviously, the advertising industry? Well, health and emotional well-being is a theme of the personal and social education framework, which forms part of the current curriculum framework, that does give schools the chance to pick up issues such as problem gambling. Financial education will be a key element within the new curriculum—something that the Member Bethan Sayed has championed—and that will offer robust provision to help learners develop their financial skills, including the management of money. I can say that pioneer schools are working with some of the key organisations to develop new areas of learning as well. So, yes, we can address it through the education system and we are doing that. It's going to take more than that in terms of the advertising industry, though.