Thank you. You’re quite right; there is a need to be careful—just to answer the last question—in terms of relying too much on external groups to undertake things relating to the Welsh language. I do think it’s important that we all develop that ability internally, and, of course, councils can learn from each other. Some are further forward than others. We've seen, for example, that North Wales Police have done extraordinary work in developing the Welsh language.

In terms of Welsh in Business, yesterday I spoke with a cross-party group that were asking exactly the same question that you’ve asked now, namely how do we use the fact that we have a unique language to sell our country. What has happened already is that our branding has completely changed recently. We use the Welsh language as part of the international branding so that we do stand out. And, of course, officials who are working on Welsh in Business will be able to provide a lot of support to those who work in the tourism sector. For example, many of them are in restaurants and so forth. We can help them to translate their menus to ensure that they’re able to provide that service through the medium of Welsh, and that makes them stand out, and people like that. Of course, I think there are some areas where that is going to work better than others, but I hope that what we’ll see, as you referred to, is that other people understand and learn from those who are taking those initial steps.