Part of 2. Questions to the Minister for International Relations and Welsh Language – in the Senedd at 2:32 pm on 22 May 2019.
We've already done some significant organisation. In fact, I am, later on this afternoon, meeting our official who is based out in Japan, who has come back to discuss this very issue. I think it's important that we recognise the long-established relationship that has been between Wales and Japanese companies that have been coming here and investing here for the past 30 years. We want that relationship to continue. I'm afraid we've seen Sony and Panasonic move their European headquarters from the United Kingdom already. So, those people who say it's not going to have an impact, I think you just need to look at that. But that's not to say that, actually, those relationships we have in Wales, where there is a real affinity and a love for Wales in Japan—the hiraeth society is quite famous. And one of the things we'll be doing, of course, is to see what we can do—. We're not waiting until the world cup; we are already bouncing into those markets now. I know that Lesley Griffiths is doing a huge amount of work in terms of promoting food and drink into Japan. So, those opportunities are there, and what we'll be doing now is to really work out exactly what we are trying to achieve during that period of the world cup, because this is a launch pad not just for Japan, but I think for the broader Asian community as well.