Well, Llywydd, let me agree with Jenny Rathbone that poor diet is the product of poverty, and it is families who cannot afford to buy a diet that is balanced and has the variety in it that others of us are able to take for granted that leads to obesity in those families. We are engaging a whole series of different measures to try and address that. Not all the levers are in our own hands. The UK Government carried out a consultation on advertising earlier last year, and in our contribution to that consultation, we urged the UK Government to be more mandatory in its approach, not simply to advise companies on best practice, but to require advertising not to be aimed, for example, at children or around schools. We are considering the report issued by the House of Lords Select Committee on Food, Poverty, Health and the Environment released on 6 July, called 'Hungry for change: fixing the failures in food', and that does indeed highlight a series of issues that the Member herself has just drawn to our attention. There are a number of recommendations in that report that we will want to draw on in the work that we will do here in Wales as part of our own consultation over the autumn period on the Wales food environment, which is planned by my colleague Vaughan Gething.