Part of 2. Questions to the Minister for International Relations and Welsh Language – in the Senedd at 2:38 pm on 8 January 2020.
The Deputy Minister is in charge of issues relating to the creative economy. What you will see is, shortly after the international strategy is launched, there will be a Creative Wales strategy that will be launched, and that will be the opportunity to put some more meat on the bone, which you were asking for. And that will go alongside the tourism strategy as well, so that's being refreshed. So, I think it's really important to see these three strategies together as an opportunity for us to shout. And of course, His Dark Materials is another example where Wales now has sold that series internationally, and there's an opportunity for us also to make sure that we bounce off not just how brilliant technically we are in terms of these film developments, but also our opportunity to show a bit of the landscape of Wales as well. That should hopefully encourage more tourism as well.